Notre équipe

SUSTAIN was co-founded by Sarah Barukh and Amélie Quintana in 2016, after several years of working together serving brands.

They specialised in editorialising brands’ topics, highlighting the salient angles of their business, their originality, and their history, and then crafting appropriate communication strategies.

They worked with major corporations in the energy sector (Total), beauty (L’Oréal), automobile (Renault), agri-food (McDonald’s, Carrefour, Leclerc), as well as La Poste, and the insurance sector (animal health insurance), etc.

They are fully aware of the challenges for a brand to convey an identity through ideas, actions, and proof while taking into account the desired target of each project.

Sarah

After attending business school, she moved on to editorial and audiovisual projects for television and cinema. Then, Publicis hired her to develop an online brand content offering. She specialized in SD, CSR, and citizenship issues until Sustain was founding. Meanwhile, she wrote novels published by Albin Michel.

Claire

She's the creative one on the team. Claire Bordalotta studied at Bordeaux III, honed her skills in Montpellier, and launched her career at Leo Burnett Italy working for major brands. After 12 years working for a leading agency, this artistic director builds your projects on a variety of media from print to digital. Attracted by Sustain's state of mind, she now works with us to develop your needs and find the creative solutions that are right for each of your ideas.

Amélie

Amélie is a trained lawyer. After eight years of experience in business law, she turned to communication in corporate social responsibility, a real bridge between the legal requirements imposed on companies and the additional citizenship commitments. First, she worked to develop sustainable development communication in-house at L'Oréal. For six years, she has editorialized and directed communication projects in this field.

Yves

Yves Cappelaire is a consultant, teacher, and journalist specializing in sustainable development and CSR. He collaborated on the Energy & Climate section of the BFMBusiness.com website and wrote brand content for major brands. He is also a coach and trainer in media and crisis communication.